Valentina Sarria Portfolio

01Portfolio 2026

ValentinaSarria

Beauty Marketing + Brand Content Portfolio

Prestige beauty advisor, event volunteer and skincare creator, focused on the decisions behind a product: the formula, the positioning and the story.

Valentina in a brown off-the-shoulder dress, smiling
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Collage of Valentina: a black and white portrait in a trench coat, a selfie against a pink backdrop, and a flat lay of her everyday beauty bag

02Introduction

About Me

For as long as I can remember, I've been obsessed with beauty. Since I was a little girl, I've been drawn to what makes products work, not just what they look like.

That curiosity is what pulls me toward brand management and product development, not just marketing content. I care about the decisions behind a product (the formula, the positioning, the story) and how those choices turn into something someone actually wants.

As a Prestige Beauty Advisor at Ulta, I lead events and train directly with vendors across multiple prestige lines. I've supported beauty brand activations during New York Fashion Week with the Black Beauty Roster, and I create skincare content and brand collaborations on TikTok (@valenchusarria).

I'm looking to bring that perspective into a brand or product marketing role. Feel free to reach out :)

  • Ulta Beauty
  • NYFW 2026
  • TikTok creator
  • English & Spanish
02 / 08

03Brand collaboration

Dr Althea Collab

345 Relief Cream, on TikTok

TikTok video of Valentina holding the Dr Althea 345 relief cream tube
Brief
Incorporate the product into my existing tretinoin routine in a way that felt natural, not promotional.
Approach
I built the video around my real routine, showing where the product fit and explaining the skincare science behind it, so the content read as genuine rather than sponsored.
My role
Handled independently: concept, brand coordination, FTC disclosure, filming and editing.
Takeaway
Content that fits naturally into an audience's trust, not against it.
Polaroid of the Dr Althea PR package, captioned “pr gifting”
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04Events & activations

Experience

On the floor at beauty's biggest moments

Valentina in front of the Black Beauty Roster floral wall at New York Fashion Week
2026New York Fashion WeekEvent Support Volunteer · Black Beauty Roster
TIRTIR cushion foundation booth at the Black Beauty Roster Beauty Summit
2025Black Beauty Roster Beauty SummitEvent Support Volunteer
04 / 08

05Product concept

Beauty Concept

The hero: cream blush

A blush designed for touch-ups wherever you are.

Mirror inside the lid

Matching brush + gold spatula stored beneath the pot.

05 / 08

06Product concept, continued

The Collection in Store

Gloss, compact, and a gift made for the bag

Miu Miu Beauty in-store display with lip gloss, cream blush, compact mirrors and gift-with-purchase shelves
Gift with purchase: a mini brown Miu Miu bag charm and mini lip gloss charm beside an oval compact mirror on pink satin
  1. LipShort, wide glosses
  2. CompactOval compact mirror
  3. GWPMini bag + mini lippie charms
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07Toolkit

Skills & Certifications

Beauty & Retail

  • Prestige beauty sales
  • Product recommendations
  • Customer engagement
  • Event support
  • Visual merchandising

Digital & Business

  • Microsoft Excel
  • Microsoft Office
  • Google Workspace
  • Social media
  • English & Spanish

Certification

Microsoft Microsoft Office Specialist: Excel Associate (Office 2019)
Earned
July 2026
Covers
Formulas, tables, charts and formatting
07 / 08

08Get in touch

Let's Connect

Valentina in a camel trench coat and wide-leg jeans in a parking garage
Valentina SarriaBeauty Marketing + Brand Content
08 / 08